News

Topics: Innovation

  • 17/08/2015 04:00 pm BST
    For the first-time-ever, the Star Wars film franchise has joined forces with COVERGIRL and Max Factor on a global cosmetics partnership, with six striking and inspiring beauty looks and limited-edition make-up collections coinciding with the release of Episode VII in the Star Wars Saga, Star Wars: The Force AwakensP&G's Global Creative Design Director Pat McGrath [@patmcgrathreal], recognised globally as the most celebrated make-up artist in the world, is an avid fan of Star Wars andmore...
  • 07/07/2015 06:46 pm BST
    Always has been championing girls’ confidence globally for more than 30 years, bringing puberty education to million girls around the world every year. Always believes that confidence can be taught, which is why it’s developing a Global Confidence Teaching Curriculum for girls, which will be incorporated in its long-term puberty education programme.Together we're going to help girls everywhere realize they are unstoppable and nothing should hold them back, ever. #LikeAGirl = Unstoppable.more...
  • 29/01/2015 07:06 pm GMT
    Always, the worldwide leader in feminine care and Official Sponsor of Super Bowl XLIX, will debut a 60 second version of its influential #LikeAGirl video during the Super Bowl on Sunday. Launched last summer, the #LikeAGirl video shed light on the power of words and how the commonly used phrase “like a girl” – often used as an insult – can have a significant effect on girls’ self-confidence. With more than 100 million people watching the Super Bowl, Always wants to ask girls, women, boys andmore...
  • 30/09/2014 12:51 pm BST
    This October once again sees the launch of the Pampers Unicef 1 pack = 1 vaccine campaign, now in its 9th year in the fight to eliminate maternal and newborn tetanus from the globe.more...
  • 25/09/2014 09:17 am BST
    Olay, the world’s number one female facial skincare brand, today announces actress Katie Holmes as the brand’s first Global Brand Ambassador. In her role, Holmes will represent the Olay global brand campaign, Your Best Beautiful, by encouraging women around the world to never settle and be their best beautiful in their lives and in their skin.“I’m very excited to be the Olay Global Brand Ambassador,” says Holmes. “Olay is a brand I respect, trust and believe in.  I love the products andmore...
  • 15/09/2014 04:28 pm BST
    Bladder sensitivity, or the unintentional passing of urine, is a very common issue and affects millions of women worldwide. Since many women experiencing sensitive bladder keep their condition a secret, it is difficult to determine exact figures on how many women are actually affected. Research suggests that one-third of women over the age of 18 have experienced Adult Incontinence (AI) at some point in their lives, suggesting that at least 35% of all women over the age of 18 in Western Europe[more...
  • 01/09/2014 05:38 pm BST
    Gillette and prestigeous F1 team McLaren Mercedes are extending their partnership in a new marketing campaign emphasising the ways the two brands push the boundaries of technology to achieve greater precision and enhanced performance. With years of technological and product innovation, Gillette has been engineering and refining products down to the microscopic razor’s edge to create its most advanced razor ever: Gillette Fusion ProGlide.more...
  • 01/09/2014 05:22 pm BST
    Iconic British beauty brand, Silvikrin partners with Darcey Bussell to launch the new Heat Styling range. And with research* by the hairstyling brand revealing that over a third (37%) of women in the UK only have a repertoire of two styles, it’s time to turn up the heat and reignite women’s passion for creating new looks.more...
  • 13/02/2014 04:28 pm GMT
    The Sochi 2014 Olympic Winter Games are here, and the stage is set for the P&G family of athletes and our brands to win.more...
  • 28/01/2014 01:46 pm GMT
    BOSTON--(BUSINESS WIRE)--As Procter & Gamble (NYSE:PG) pays homage to mums for picking their kids back up after every fall in the latest installment of its global “Thank You, Mom” campaign, Gillette, P&G’s leading male grooming brand, honours dads with the launch of its new Raising an Olympian short film titled “Keep Your Head Up.” It showcases the shared journey of Ryan Suter, defenceman with the Minnesota Wild of the NHL and 2010 Olympic Winter Games silver medalist, and his dad Bobmore...